The Korean Business Research Institute has released its monthly singer brand reputation rankings for October. RESCENE maintained the top spot, while BTS climbed to second place thanks to a notable increase in their reputation index.
This ranking is compiled based on an analysis of media coverage, consumer participation, interaction, and community awareness indices for each artist. The data used covers the period from September 24 to October 24.
RESCENE retains the top spot in October
RESCENE once again topped the list this month, with a brand reputation index of 9,540,370 points for October, consolidating their position at the top of the rankings.
BTS climbs to second place with strong growth
BTS rose to second place with a brand reputation index of 6,708,845 points, representing a 24.53 percent increase compared to their September score.
Lim Young Woong, ATEEZ, and IVE round out the top spots
Lim Young Woong took third place with an index of 5,924,130 points, while ATEEZ placed fourth with a score of 3,912,689.
Meanwhile, IVE climbed to fifth place after recording a 112.4 percent increase in their brand reputation index, reaching a total of 3,530,296 points.
Full top 30 of the October rankings
Below is the complete list of the top 30 spots in the singer brand reputation rankings for October:
1. RESCENE 2. BTS 3. Lim Young Woong 4. ATEEZ 5. IVE 6. BLACKPINK 7. ILLIT 8. Stray Kids 9. Park Ji Hyeon 10. Seongri 11. Jang Han Byul 12. aespa 13. SEVENTEEN 14. Kim Yong Bin 15. Jang Yoon Jung 16. CORTIS 17. BTOB's Changsub 18. EXO 19. Lee Chan Won 20. i-dle 21. Sung Si Kyung 22. ENHYPEN 23. KiiiKiii 24. PSY 25. Epik High 26. Young Tak 27. LE SSERAFIM 28. WOODZ (Cho Seung Youn) 29. Park Seo Jin 30. Girls' Generation
Frequently asked questions about the October brand reputation rankings
Who leads the singer brand reputation rankings in October?
RESCENE tops the October rankings from the Korean Business Research Institute, with a brand reputation index of 9,540,370 points, maintaining the first-place position they held the previous month.
How did BTS perform in the October rankings?
BTS rose to second place in the rankings with an index of 6,708,845 points, which represents a 24.53 percent increase compared to their September score.
What position did IVE occupy in the October rankings?
IVE placed fifth after experiencing a 112.4 percent increase in their brand reputation index, reaching a total of 3,530,296 points.
What data is used to compile the brand reputation rankings?
The Korean Business Research Institute compiles this ranking by analyzing media coverage, consumer participation, interaction, and community awareness indices, using big data collected between September 24 and October 24.
Which other artists appear in the top 10 of the October rankings?
In addition to RESCENE, BTS, Lim Young Woong, ATEEZ, and IVE, the top 10 includes BLACKPINK, ILLIT, Stray Kids, Park Ji Hyeon, and Seongri.
